In recent months, there have been a few iconic collaborations between major sneaker brands and well-known toy manufacturers. These collaborations included the Converse X Hello Kitty, PUMA X Barbie, ASICSTIGER X Mickey and PUMA X Hot Wheels. This week, ASICS and Hasbro have joined forces yet again, this time merging two iconic products, the Gel Lyte III and G.I. Joe for the ASICSTIGER X G.I. Joe collection.
The collection features two leading characters from the ’80s animated classic, Storm Shadow and Snake Eyes. The two silhouettes were inspired by the lore of the two characters who were once brothers in arms as part of the Arashikage Clan, only to end up on opposite sides between the forces of G.I. Joe and Cobra.
The black colourway pays homage to Snake Eyes and features a crystal rubber outsole with a discovery element, premium emblem and reflective detailing in black leather.
The white colourway is inspired by Storm Shadow and also features a crystal rubber outsole, which masks the character beneath. The design is finished with a premium emblem detailing. The silhouette have been elevated and modernised with custom art on the insert.
The bottom of both silhouettes features Zartan, a character who is an important part of both Snake Eyes and Storm Shadow’s stories.
There’s no word as yet if the ASICSTIGER X G.I. Joe collection will be available in South Africa, as it releases in the USA via footlocker.com at a retail price of $120.
