PUMA Women brings to life a collection for that inner rebel. The PUMA Fashion Rebels collection drops this weekend, bringing with it two new sneakers.
PUMA continues to increase its range of women’s footwear, with fashion-forward collections. With the PUMA Fashion Rebels pack, the brand brings two new silhouettes in the form of the Hedra and the Eris. In addition to this, a variant of the Kyron has also been announced.
Recently announced brand ambassador, Winnie Harlow, is the face of the latest drop. A fashion icon and the face of the Kyron range, she is known for defining her own style as a fashion rebel.
As with many of its latest drops, the PUMA Fashion Rebels pack draws its inspiration from the archives.
In addition to this, the brand has sought to create a line of sneakers for the Fashion Rebels. These are the pack leaders who destroy doubts, who don’t care about the trends and who aren’t afraid to show off their wild side.
The Hedra, Eris and Kyron have been reworked in muted colours along with unique, wrapped tooling. This has been inspired by running spikes, finished in a mix of materials including suede and leather. The sneakers are a must-have for the progressive, innovative and fashionable women. These are the women who love high-fashion and bold style choices.
The PUMA Hedra merges the world of street style and avant-garde into one, chunky creation. It will retail for R1,999.
Second on the list, the PUMA Eris, is a sleek and radical silhouette. It will be available for R1,899.
Lastly, the PUMA Kyron, which debuted in 2020, is finished with a closed mesh and suede overlay. The price point for the Kyron is R1,899.
The PUMA Fashion Rebels collection is set to drop this weekend, 13 February 2021. It will be available online at PUMA.com. This also includes in-store at PUMA Stores, X-Trend, Shesha, Hipkicks and various retailers across the country.