A few weeks back, PUMA returned to the fashion runways for the first time in a while. The return to the New York Fashion Week gave fans of the brand an insight into possible future releases. While many of the designs followed PUMA’s regular pieces, it was the blend of performance and fashion that stood out. Now, the brand has released the first of these with the PUMA Luxe Sport collection.
Related: PUMA FUTROGRADE – The Return to New York Fashion Week and NFT
Back in 1998, PUMA introduced a world-first by dissolving the barrier between performance and fashion. It had collaborated with German minimalist designer, Jil Sander. This allowed it to bridge sport and style, creating a partnership years ahead of its time.
Fast-forward to 2022 and PUMA are back with its fashion range, showcasing the lineup at the FUTUROGRADE show. The collection redefined the codes of couture, disrupting our view of sports fashion.
Several new apparel pieces form part of the PUMA Sport Luxe collection. This includes the T7 tracksuit, redesigned like never seen before. Further items include the T7 Bodysuit, T7 Blazer, T7 Leggins, T7 Wrap Dress and T7 Cropped Crewneck. Lastly, the T7 Track Jacket for men is also added to the pack.
The brand has explored various new themes and cuts on each of the new pieces added to the collection. This includes the Big Cat logo, which has been transformed into a bold pattern across various materials.
Furthermore, accents have been exaggerated across the designs. This includes oversized zippers and bold pops of colour. Notable colours feature gold, teal, purple and red. As a result, the collection is truly distinctive in its expression of sport and style. It is one of PUMA’s most iconic designs, with a constant reminder that style rules can be rewritten.
Celebrate luxury fashion with the new PUMA Sport Luxe collection.
The collection is currently available at selected retailers across the country. It is also available online at PUMA.com. In terms of accessories, the PUMA Sport Luxe collection includes two pieces. This is the Mini Box Bag and a Cap.