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PUMA Launches LQD CELL Hydra in Partnership with Lewis Hamilton

Evan Saunders by Evan Saunders
Feb 4, 2020 - Updated on Jan 22, 2023
in PUMA, Sneakers
PUMA Launches LQD CELL Hydra in Partnership with Lewis Hamilton

In 2019, PUMA launched a number of trainers from the LQD range, which included the LQD Cell Shatter XT Metal, LQD CELL Optic and LQD CELL Tension, the team have released their latest from the range, the all-new PUMA LQD CELL Hydra.

PUMA Launches LQD CELL Hydra in Partnership with Lewis Hamilton

The LQD CELL Hydra offers stable cushioning, which is provided by means of its full-length LQD CELL technology midsole. The CELL technology is extremely versatile, with its soft but sturdy hexagonal cells compress and work together for the best energy-return results, allowing wearers to keep steady while working out. The EVA and premium rubber wraps in the midsole and outsole also provide additional lateral support for the more intensive training, especially for the more explosive movements. The technological design is finished by means of the rubber outsole to provide maximum traction and durability for all kinds of training movements. All these components make for dynamic training allowing you to stay on top of your game throughout any workout.

The launch of the LQD CELL Hydra sees PUMA once again partner with reigning F1 World Champion, Lewis Hamilton, the brand’s training ambassador. Hamilton presents his rigorous training regime, which keeps him ready to perform and achieve his fitness goals.

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Improve your training with the PUMA LQD CELL Hydra – be ready, re-energize and empower. The silhouette is available at PUMA stores, Totalsports, Sportsmans Warehouse and selected retailers, as well as online at PUMA.com. It will retail for R1,999.

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