Over the past few weeks, PUMA has been hotting up the scene with the reinvention of their running computer sneaker, the PUMA RS. They’ve managed to make quite a noise with the new RS-0, as well as a second drop which featured a host of new collaborations, including the SEGA, Polaroid and Roland. PUMA has extended the range even further this evening at a local event at Anatomy Juta Street with the launch of the RS-100 and RS-350.
We're at the South African launch of the new PUMA RS range, including the RS-0, RS-100 and RS-350. ?? . @Puma @PUMAsportstyle @pumasouthafrica @nasty_csa @jessekriel15 . #Puma #pumashoe #pumars0 #rs0 #computershoe #pumacomputershoe #shoehistory #rs100 #rs350 #nastyc #jessekriel . #kicks #sneakers #sneaker #sneakerhead #fresh #walklikeus #streetwear #sneakeraddict #sneakergame #sneakerlove #streetfashion #streethustlers #shoeoftheday #instagood #fashion #love #happy #instadaily
Originally released in 1986, the PUMA RS-100 was a running sneaker far ahead of its time. The extremely advanced silhouette allowed users to connect to their computers by means of a chip built into the heel which recorded their times, distances and calories burned. Following the success of the RS-100, the RS-350 was released in 1987 and became a streamlined version of the running design.
Today’s launch sees the extension of the rebooted range including the RS-0 RE-INVENTION, RS-100 RE-INVENTION and RS-350 RE-INVENTION. And there is matching apparel available too, including the RS-0 Capsule Tee, RS-0 Capsule Pants and the RS-0 Capsule Hoodie.
The new PUMA RS range is available at PUMA SELECT, Anatomy and Archive stores. It will retail at the following prices:
- PUMA RS-0 RE-INVENTION (Puma White-Gray Violet-Biscay) – R1,799
- PUMA RS-100 RE-INVENTION (Gray Violet-Biscay Green-Pu) – R1,499
- PUMA RS-350 RE-INVENTION (Puma Black-Gray Viol) – R1,599
- PUMA RS-0 Capsule Tee (Biscay Green) – R499
- PUMA RS-0 Capsule Pants (Puma Black) – R999
- PUMA RS-0 Capsule Hoodie (Gray Violet) – R999
For more sneaker news and updates, follow me on Instagram.