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PUMA Drops Trio of LQD Cell Silhouettes for Any Athlete Type

Evan Saunders by Evan Saunders
Oct 4, 2019 - Updated on Jan 22, 2023
in PUMA, Sneakers

Following the three drops for the LQD Cell range in July (LQD Cell Optic, LQD Cell Shatter and Tension, and LQD Cell Omega Manga Cult), PUMA are back with another trio of drops, extending the range with three collections of various styles and colourways to suit your taste.

PUMA LQD CELL Shatter XT Metal

PUMA Drops Trio of LQD Cell Silhouettes for Any Athlete Type

The PUMA LQD CELL Shatter XT Metal breaks through the glass ceiling, a shoe designed for the girl boss who refuses to stick the mould. Allowing users to shatter stereotypes whether you’re at the gym, hitting the streets, or anywhere else in between.

The silhouette features an evolution of the CELL technology, the LQD CELL midsole provides the most stable of cushioning. In addition, the PROFOAM provides immediate cushioning and energy return in a lightweight package. The LQD CELL Shatter XT Metal shakes all the labels and drops at PUMA stores and various retailers for R1,699 from 18 October 2019.

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A post shared by Sneaker Fortress (@sneakerfortress) on Oct 3, 2019 at 8:15am PDT

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PUMA LQD CELL Shatter XT Shift

PUMA Drops Trio of LQD Cell Silhouettes for Any Athlete Type

As with the XT Metal silhouette, the PUMA LQD CELL Shatter XT Shift offers the ultimate performance for females looking to break all the stereotypes. The silhouette was designed as a provocative trainer to raise the bar, taking inspiration from 90s rave.

The XT Shift offers a bold colourway in a spectrum of hues and highlighted with shine. Built upon the same LQD CELL cushioning, the silhouette provides the ultimate cushioning and energy return in each stride. The PUMA LQD CELL Shatter XT Shift also drops on 18 October and retailing for R1,699.

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PUMA LQD CELL Tension Rave

PUMA Drops Trio of LQD Cell Silhouettes for Any Athlete Type

Standing out from the trio is the release of the PUMA LQD CELL Tension Rave silhouette. Designed never to cave under pressure, the Tension offers stable cushioning in the form of the LQD CELL technology.

The silhouette is engineered for dynamic training movements and combines with a bold design to stand out from the crowd. With colour pops of orange on the EVA wraps and TPU heel clip atop a predominantly black upper, the silhouette offers standout contrasts. The PUMA LQD CELL Tension Rave will also drop on 18 October and will retail for R2,299. It will be available at PUMA stores, Totalsports and selected retailers across the country.

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“The PUMA NITRO LAB is a natural progression for us as we ascent in the world of running,” said Romain Girard, Senior Head of Innovation at PUMA. “At PUMA everything starts with our athletes. We work with the fastest men and women in the world to help them perform better then we use our learnings to innovate our products for the benefit of runners at all levels. The PUMA NITRO LAB becomes critical in driving the insights that will drive the next generation of product development on and off the track.” 🏃🏽‍♂️
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