Let’s imagine, for a moment, a cross between the cult classic film series Rocky and the iconic Nike Air Force 1. A compelling concept, right? This is precisely what our accomplished designers, Brandon Krige and Jarrod Saunders, have cooked up. They’ve breathed life into a captivating fusion of athleticism and style in the shape of our “Rocky” Air Force 1 concept sneaker.
A key source of inspiration for this concept design is the third instalment in the Rocky franchise, or Rocky III, if you will, where the beloved Italian Stallion faces off against Clubber Lang played by the iconic Mr. T (“I pity the fool” who doesn’t know who this legend is). The sneaker’s vibrant colour palette has its roots in a specific garment Rocky sports in the film. But before we dive into the aesthetics of these exceptional concept sneakers, let’s take a moment to revisit the film’s compelling plotline.
In the riveting third instalment, Rocky, the decorated world champion, accepts a daunting challenge from Clubber Lang, culminating in a crushing defeat that fractures his professional reputation. Fuelled by a desire to reclaim his title, he engages in an intensive mentorship and training program under his former rival and newfound companion, Apollo Creed. The climax of his second bout with Lang reveals a reinvented Balboa, boasting a refined fighting style punctuated by enhanced agility, precision, and strategic finesse. And what is he wearing during this second fight? A new set of boxing trunks adorned with the colours of the American flag.
Building on this poignant narrative, the “Rocky” Air Force 1 concept sneaker mirrors the indomitable spirit of Rocky Balboa whilst incorporating the celebrated ‘street-cred’ and unparalleled comfort of the Air Force 1s. The sneaker features the same vibrant colours of the American flag, paying homage to Rocky’s proud Italian-American roots.
The classic Air Force 1 high-top silhouette is enveloped by bright red, white, and blue hues. A pristine white leather base extending to the tongue serves as a crisp backdrop, allowing the bold colours to take centre stage. The corduroy ankle strap and suede eye stays are drenched in a lush crimson, punctuated by a rich burgundy swoosh that graces the sides. Blue infusions are then found on the laces, inner lining, and a striking star-spangled mudguard.
Further cementing the ‘Rocky’ theme, the renowned Rocky logo in an enticing cherry red hue is spotted on the heel. The ‘O’ features Rocky in his victory stance, a symbol that has become a fixture of this character. This detail adds a touch of nostalgia and gives a big nod to the beloved film franchise. The finishing touches are a clean white midsole and a coordinating blue outsole. The midsole is embellished with the classic Air Force branding in a punchy cherry red, lending a pop of colour that seamlessly integrates with the rest of the shoe.
While the third Rocky film is by no means the best the franchise has to offer, it is still a beloved instalment that holds its own. More importantly, it has been the inspirational catalyst behind our exciting “Rocky” Air Force 1 concept. A concept that we hope to transform into a reality in the not-too-distant future. With a colour scheme as audacious as the man it represents and a design that pays respectful homage to the film’s unforgettable imagery, this sneaker is a fitting tribute to the beloved franchise. It’s easy to imagine this design gracing the feet of any sneakerhead looking to channel their inner Rocky.
So, what do you think of the “Rocky” Air Force 1? Do you want to see these concept sneakers come to life as much as we do?