Ethics Policy

At Sneaker Fortress, we are dedicated to maintaining the highest standards of ethical conduct in all our journalistic and business practices. This Ethics Policy serves as a cornerstone for our commitment to integrity, transparency, and respect in our work.

Core Ethical Principles

  • Integrity and Honesty: We conduct our journalistic and business activities with integrity and honesty, ensuring our content is truthful and reliable.
  • Accountability: We take responsibility for our content and are accountable to our audience, sources, and subjects.
  • Fairness: We treat subjects, sources, and colleagues fairly and with respect.
  • Independence: Our editorial content is free from outside influence, including advertisers or sponsors.

Conflict of Interest

  • Disclosure: Our team members disclose any potential conflicts of interest to maintain transparency with our audience.
  • Avoidance: We avoid situations where personal interests could compromise editorial independence.

Reporting Standards

  • Accuracy: We strive for accuracy in all reporting, verifying information before publication.
  • Balance: We present multiple sides of a story to provide a balanced perspective.
  • Sourcing: We use credible sources and attribute them properly in our content.

Editorial Independence

  • Advertising: Advertisements and sponsored content are clearly distinguished from editorial content.
  • Sponsorships: While sponsorships may provide financial support, they do not influence our editorial decisions.

Respect and Dignity

  • Diversity: We are committed to representing diverse voices and perspectives.
  • Harassment and Discrimination: We do not tolerate harassment or discrimination in any form.

Privacy and Confidentiality

  • Sensitive Information: We handle sensitive information with care and respect the privacy of individuals.
  • Whistleblowers and Confidential Sources: We protect the identities of confidential sources and whistleblowers.

Use of Digital Media

  • Manipulation: We do not manipulate images or videos in a way that misleads the public.
  • Social Media: Personal opinions expressed on social media by our team members are distinct from our editorial content.

Accountability and Enforcement

  • Review and Enforcement: This policy is regularly reviewed and enforced by our leadership team.
  • Training: Our team members receive regular training on these ethical standards.

Conclusion

Our commitment to these ethical principles ensures that Sneaker Fortress remains a trusted and respected source of information. We are dedicated to upholding these standards in all aspects of our work.