With the F1 season just a few days away, the countdown has begun across all teams, with excitement for the new regulations, teams and drivers. One newcomer team, Audi Revolut Formula 1, has partnered with adidas for an extensive collection featuring footwear, apparel and accessories, to bring a fresh aesthetic to the paddock.
adidas and Audi F1 have unveiled their first collection, emphasised with performance-optimised pieces to mark the start of their journey together. The new range has been specifically designed for racing enthusiasts, from those around the track to those cheering in the grandstands or at home. The collection blends the different performance worlds, fusing them with a fashion, style-first cues and industry-defining technology from two icons of sports performance.
The duo announced a multi-year partnership a few weeks back, which saw the German sports brand become the official team partner of the Audi Revolut Formula 1 Team. In preparation for the team’s exciting entry to the grid this season, the collection is aimed at bringing a touch of style both on and off the track. As with all adidas products, this motorsport-inspired range features the brand’s latest technologies, with technical pieces tailored specifically for the team, from its drivers and engineers, and mechanics to supporters across the world.
The drop is quite extensive, featuring a wide variety of options for fans, including sneakers, slides, apparel and accessories. Headlining the collection are the sneakers, in the form of the AdiZero EVO SL, Feroza Base and SL 72 RS silhouettes. The palette features a mix of red and black accents, which is built upon a grey base (charcoal and graphite), in line with the Audi F1 team’s colours. Its grey base embraces the hues inspired by the F1 car itself, featuring the strength and stealth of the titanium chassis. The sneakers feature next-level comfort and style, in various forms, thanks to adidas’ cushioning technology, along with lightweight construction for all-day use.
The aesthetic is carried through to the apparel and accessories, which feature the team jersey, track top, graphic tee, and woven pants. For the accessories, the lineup includes a hybrid backpack, waistbag, duffelbag and bucket hat.
Designed for performance to be worn in the paddock by the F1 drivers and the fans across the world. Get the full adidas Audi Revolut F1 teamwear drop via the adidas website, as well as various retailers across the globe.
