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Home Air Jordans Air Jordan 3

The Air Jordan 3 “Brown Cement” Is Stunning And Down-To-Earth

Caryn Ganess by Caryn Ganess
February 7, 2024
in Air Jordan 3, Air Jordans
Air Jordan 3 "Brown Cement"
This post includes references to products from some of our advertisers. We may earn compensation when you click on links to these products. The opinions and information provided on this site are the original editorial content of Sneaker Fortress.

It’s clear that 2024 is far from a quiet year for the Air Jordan 3. The upcoming year is chockful of eagerly anticipated sneaker releases. These drops include not just a successor to the Jordan Brand and J Balvin’s joint venture, the stunning J Balvin x Air Jordan 3 “Rio,” or another A Ma Maniére collaboration featuring the AJ3’s silhouette, but also marks the comeback of the cherished Air Jordan 3 “Black Cat” by the end of the year. Yet, the Jumpman’s plans for the model craftily designed by Tinker Hatfield certainly do not end there. There’s also chatter of a new Air Jordan 3 “Brown Cement” colourway making its debut in 2024. 

  • Michael Jordan’s Third Signature Shoe
  • Details on the Air Jordan 3 “Brown Cement”
  • The Look
  • Air Jordan 3 “Cement Brown” CT8532-200 Release Details

Michael Jordan’s Third Signature Shoe

When it comes to Michael Jordan’s third signature shoe, the “Cement” colourways have long held a place of honour among fans. With roots in tradition and a boost from nostalgia, they’ve earned a notable spot in the sneaker scene. Their fame can be linked to original colours, such as “White Cement” and “Black Cement”, introduced in 1988. But their timeless look and persistent appeal keep these colour schemes popular and endlessly intriguing.

Details on the Air Jordan 3 “Brown Cement”

Air Jordan 3 "Brown Cement"

So, what could this fresh spin on the “Cement” trend hold in store? Unfortunately, the details are nothing more than speculation at this point. Images of the Air Jordan 3 “Brown Cement” have yet to emerge.

However, we can look at the colour details (“Baroque Brown,” “Cement Grey,” “Black,” and “Sail”) teased by @zsneakerheadz as well as past designs of the model to determine what might be in the pipeline. Our team at Sneaker Fortress have used these clues to create a mockup design of what the Air Jordan 3 “Brown Cement” may look like. So, let’s explore this concept while we await the unveiling of the actual model. 

View this post on Instagram

A post shared by zSneakerHeadz (@zsneakerheadz)

The Look

The most likely design for the upper offers a “Baroque Brown” tumbled leather that lends an air of sophistication to the shoe. This textured leather is then complemented by the matching leather tongue and eyelets detailed in the design. 

From there, the collar, eye stays, and tongue are adorned with the warm and familiar “Sail” tone. Meanwhile, a vibrant “White” hue brings some freshness to the mix, covering the inner lining and shoelaces and offering a stunning contrast against the varying shades of brown. 

Next, the iconic elephant print is expected to wear the classic “Cement Grey” hue, wrapping around the toe and heel sections. In addition, a neat section of smooth “Black” leather on the mudguard offers a striking difference in texture and finish. 

Air Jordan 3 'Brown Cement' Holiday 2024 Release Date CT8532-200
Image via @zSneakerheadz on Instagram

In keeping with the prevalent “Black” elements, the heel tab carrying the Jumpman logo is done in glossy black. To cap it off, a midsole in shades of “Sail” and “White” sits comfortably atop a “Black” rubber outsole. The midsole also houses the signature Air unit in the heel, sporting a tinge of black. 

Remember, this design is purely speculative. The final product might look drastically different from what is depicted here. However, given the fascinating blend of colours they have to play around with, we’re hopeful that Jordan Brand might just pull off an exceptional design that turns heads. We’re eager to see how sneakerheads react to this new colourway and whether it finds the same level of acceptance and popularity as the other “Cement” variants in the future. 

RELATED: The Air Jordan 3 Gets A Stunning “Black Python” Look

Air Jordan 3 “Cement Brown” CT8532-200 Release Details

The Air Jordan 3 “Cement Brown” joins a host of eagerly awaited sneaker launches slated for the 2024 Holiday season. Thus, expect these sneakers to launch between October and December this year. When the day arrives, be ready to grab your pair for $210 USD from Nike.com or your go-to local Jordan retailer. 

As of now, we’re still waiting for formal announcements from Nike and Jordan Brand regarding this launch. So, if this upcoming “Brown Cement” variation captures your interest, remember to check back for updates and actual photos. Until then, you can follow us for more updates on the latest sneaker drops and reviews. 

Another AJ3 release in 2024 is the Air Jordan 3 “Black Cement”.

What’s your take on the Air Jordan 3 “Cement Brown”? Does this colourway have the potential to be a hit?

Tags: Air JordanAir Jordan 3Sneaker News
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Caryn Ganess

Caryn Ganess

Caryn Ganess is a South African writer and pop culture commentator with a razor-sharp eye for sneaker trends and a deep-rooted passion for storytelling. Originally from the windy shores of Port Elizabeth, Caryn graduated cum laude with an Honours Degree in Psychology — a background that now fuels her captivating explorations of human behavior, fashion, and fandom. Whether she’s unpacking the cultural legacy of the Nike Cortez, breaking down the enduring cool of the Air Jordan 11, or analysing the psychological depth of your favourite movie villain, Caryn blends academic insight with real-world relevance. Her writing doesn’t just cover sneakers, film, gaming, and comics — it dissects them with precision, flair, and a personal touch that resonates with readers. An accomplished contributor to Fortress of Solitude, Sneaker Fortress, 23 Jumpman Street and Lifestyle Fortress, Caryn has become known for her ability to connect the dots between psychology and pop culture. As a full-time mother, she brings an added layer of empathy and lived experience to her work, offering a refreshing perspective on the emotional power of entertainment and storytelling. From retro kicks to psychological thrillers, Caryn tells the stories behind what we wear and what we watch — one article (and one sole) at a time.

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