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Home Air Jordans

Hidden Details & Secrets on Air Jordan Sneakers You Probably Missed

Discover hidden details, design secrets, and trivia you probably missed about these iconic Air Jordan sneakers.

Jarrod Saunders by Jarrod Saunders
March 10, 2025
Hidden Details Secrets Air Jordan Sneakers

Custom image created by Jarrod Saunders for Sneaker Fortress

This post includes references to products from some of our advertisers. We may earn compensation when you click on links to these products. The opinions and information provided on this site are the original editorial content of Sneaker Fortress.

It’s not just sneaker enthusiasts who examine the nuances and details of Air Jordan sneakers; anyone who takes a close look can see and appreciate the hidden lore and iconography that connect the sneakers to athletic achievements and great design. The shoes are more than just athletic gear; they’re the default canvases for an athlete’s narrative. Nike has worked hard to make every detail of each shoe unique for each model. The Air Jordan 14, for example, was designed with not just Michael Jordan’s stature but also his Ferrari in mind. But not all insights into the shoes are obvious. Sneak peeks into the Air Jordans can reveal something new to even the most diehard devotees.

  • Hidden Details On The Air Jordan 6
  • The Air Jordan 1’s Wings Logo
  • Hidden Details On The Air Jordan 7
  • Air Jordan 16 Secret
  • Air Jordan 11 Tongue Writing
  • Air Jordan XX1 Cryptic Text
  • Air Jordan XX3 Fingerprint Sole
  • Air Jordan 5 TwentyThirteen Text
  • Hidden Details On Air Jordan 15 Red Strip
  • Air Jordan 18 Car Clutch
  • Air Jordan 12 Secret
  • Air Jordan 17 CD
  • Air Jordan 20 Details
  • Air Jordan 4 Numeral 17
  • Hidden Details Air Jordan 3 & 4
  • Hidden Details of the Air Jordan 2009

Hidden Details On The Air Jordan 6

Hidden Details & Secrets on Air Jordan Sneakers You Probably Missed

At first glance, what you might see is just a snazzy upper. But throw on a pair with contrasting overlays like the Carmines, and voila—a design that stretches across the entire upper with an intricate “2” and “3” woven into it. No, that’s not arbitrary; it’s a discreet nod to MJ’s iconic jersey number. I bet that’s one hidden detail on the Air Jordan 6 sneakers you’ve never noticed.

RELATED: Michael Jordan’s Favourite Air Jordan Sneakers, Ranked

The Air Jordan 1’s Wings Logo

Air Jordan 1's Wings Logo

Peter Moore, designer of the Air Jordan 1 and also the famous three-stripe Adidas logo, sketched the Wings logo on a napkin—fitting, because the design is all about taking flight. The Air Jordan 1 is actually about flight in more ways than one. Moore used something not usually associated with flight as his design inspiration: the pin flight attendants wear to let everyone know they work in the air. The use of that image as a visual language for the sneaker was in part why the Air Jordan 1 became a style superstar.

Hidden Details On The Air Jordan 7

AJ7

You’ve undoubtedly spotted the shield logo gracing the heel of the Air Jordan 7. But did you ever decipher the esoteric ‘7’ intricately folded into the design? Clever, right?

Air Jordan 16 Secret

AJ16

The Air Jordan 16 has a veil, which isn’t just a stylistic touch but a cover for an inclusive secret. It has the word “Jordan” spelled out in dashes and lines. And if you turn it over, it has the word “Jordan” spelled out vertically in Braille.

Air Jordan 11 Tongue Writing

Hidden Details & Secrets on Air Jordan Sneakers You Probably Missed

The embroidered strip on the tongue is a visual enigma, seeming to be a nondirectional jumble of random hieroglyphics. But tilt the sneaker 90 degrees and view it from the side, and it clearly shouts “JUMPMAN JORDAN.” The millennial release of the Space Jams takes that covertness a step further with a tag that reads “JUMPMAN JAM.”

RELATED: The One Nike Air Jordan Sneaker Michael Jordan Hated

Air Jordan XX1 Cryptic Text

XX1 Authentic Black Light Text

In the fight against counterfeit products, the Air Jordan XX1 took things to a whole new level. When you expose them to ultraviolet light, secret letters appear, spelling out “AUTHENTIC” when arranged just so. It’s a sneakerhead version of the Da Vinci Code.

Air Jordan XX3 Fingerprint Sole

XX3

If you have walked in the Air Jordan XX3, you have quite literally stepped into MJ’s skin. The outsole pattern isn’t random; it’s an adapted scan of His Airness’s own fingerprint.

Air Jordan 5 TwentyThirteen Text

5

Let us shift our attention to the 2013 version of the Air Jordan 5. If you see an embossed “TWENTYTHIRTEEN” on the inside, you can be sure that you are wearing the real thing. Don’t spot this covert imprint? That’s your first clue that what you’re looking at is not the genuine article.

RELATED: Michael Jordan’s 6 Championship Sneakers Are Legendary

Hidden Details On Air Jordan 15 Red Strip

Hidden Details & Secrets on Air Jordan Sneakers You Probably Missed

The numerical orderings on the Air Jordan 15’s red strip pay tribute to MJ’s life and career. There are numbers for his birthday (2.7), his jersey number (23), the number of championship rings he’s won (6), and, well, the number of the shoe model (15). Even the shoe’s tongue mimics MJ’s iconic tongue-wag on the hardwood.

Air Jordan 18 Car Clutch

AJ18 heel

Jordan’s intense passion for cars seeps into the very DNA of the shoe itself. Take, for instance, the wrap-around heel, so reminiscent of the classic driving loafer that you’d almost be tempted to slip it on and slide behind the wheel of any Italian roadster. Like the simply designed driving loafers of yore, the Air Jordan XX3’s heel has some pretty sweet looks going for it. But, as with every other design element associated with this model, there’s a lot more to it than that.

Air Jordan 12 Secret

AJ 12

Do not underestimate the AJ12’s carbon fiber shank. This lightweight stabilization element, almost invisible to the eye, is showcased through six “windows” on each sole—12 in total, yet another nod to the model number.

Air Jordan 17 CD

AJ17

Turning to the art world, musician Mike Phillips had his saxophone on the Air Jordan 17’s shroud, which coincided with his song “The Greatest” on the CD-ROM that came with the shoe.

RELATED: adidas Jordan Shoe Collection – What Michael Jordan Sneakers Could Have Looked Like

Air Jordan 20 Details

Hidden Details & Secrets on Air Jordan Sneakers You Probably Missed

MJ’s flirtation with motorcycle racing? Seen in the chrome heel cups of the Air Jordan XX, which change color like a bike’s exhaust and are numbered six to commemorate his championships.

Air Jordan 4 Numeral 17

Hidden Details & Secrets on Air Jordan Sneakers You Probably Missed

The “Pure $” Jordan 4s don’t hum their nickname; they practically shout it, embroidered at the heel tab. Beneath the protective membrane of the Air Jordan’s chrome heels, the letter “N” expertly makes up the numeral “17,” a winking nod to the model number.

Hidden Details Air Jordan 3 & 4

Air Jordan 3 & 4

The “Tour Yellow” Air Jordan 4 hides a Velcro patch under its tongue, revealing “JORDAN RARE AIR” upon removal.

Hidden Details of the Air Jordan 2009

Air Jordan 2009

The Air Jordan 2009, which appears to be an unremarkable shoe, offers a zen-like quality. The heel has two rows of stitching, while the forefoot has three, making it as meditative as it is mysterious.

RELATED: Michael Jordan’s Favourite Air Jordan Sneaker Revealed

Each Air Jordan model is more than a piece of athletic gear—it is an anthology, with every installment packed full of details (some not so well-hidden) that add to, and sometimes even embellish, the life and legend of Michael Jordan. You could say that each and every Air Jordan is a kind of autobiographical work, straight from the pen of His Airness, with some coauthors, like Nike founder Phil Knight, along for the ride.

Are there any other cool hidden details on Air Jordan sneakers that we missed?

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About the Author: Jarrod Saunders

Jarrod Saunders is a Cape Town-based creative and founder of Fortress of Solitude, with over 20 years in film, gaming, and pop culture. He’s directed award-winning movies, built entertainment sites, and somehow still finds time to watch 500 films a year. Also: sneakerhead and part-time superhero.

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