Following a successful 2024 launch campaign, PUMA Football aims to kick off 2025 on the right foot. The brand has launched its latest Unlimited Pack featuring the headliner PUMA FUTURE 8 Unlimited Edition.
The Most Advanced PUMA Football Boot to Date
The FUTURE 8 Unlimited Edition is the PUMA’s most advanced boot to date. It is the continuation of a long lineup of FUTURE boots that push the boundaries of innovation with each iteration over the years. This includes improved uppers, cushioning, outsole and grip.
Ultimate Fit and Agility with FUZIONFIT+ and GripControl Pro
Kicking off with the upper, it is engineered for the ultimate fit, feel and agility. It includes the new FUZIONFIT skin and GripControl Pro. The upper also features the elastic LYCRA layer, 3D Fuzionpods and PWRTAPE. These all allow for an adaptive fit that moves with you like a second skin. All of these unique technologies give players the best control to unleash their creativity and freedom of movement with a secure and cushioned fit so that players can create without constraints.
FLEXGILITY Outsole: Agility Without Limits
The FLEXGILITY outsole is lightweight yet firm underfoot. It allows players to move between the lines to create without limits. It includes a circular stud layout and dual-density composition, which provides 360° agility, even as you move from side to side. This creates a platform to explode at take-off in any direction, with agile movements in all directions to allow for ultimate speeds as you move.
A Bold New Design: Purple, Black, and Orange
The PUMA FUTURE 8 Unlimited Edition is the next generation of the football boot with all-new tech upgrades across the board. Providing players with the ultimate toolset, it gives them the freedom to unleash their creativity and speed whenever necessary.
The boot is featured in a unique purple and black colourway with hints of orange and white detailing to standout whenever you hit the field. Additionally, while it was designed as a unisex boot, there are specific women’s fits across the range. This includes a slimmer fit, which has been tailored to the anatomy of the woman’s foot, designed to enhance comfort and maximise performance.
The next-gen FUTURE 8 features all-new tech upgrades to give players the tools to play with freedom and unleash their creative instincts. The new FUTURE features a unique purple and black colourway with brushes of orange and white detailing to give the boot a unique aesthetic.
PUMA FUTURE 8 Release Date and Where to Buy
The FUTURE is ‘Yours to Create’ with the PUMA Unlimited Pack. It is set for release on 16 January 2025 and will be available from 16 January 2025 in PUMA Retail stores, PUMA.com, and select retailers. The FUTURE 8 and ULTRA 5 will both be available on this date, with the KING ULTIMATE launching in the coming weeks. Each of the boots will be available in both unisex and women’s fits globally.
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