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PUMA

PUMA GV Special Is Back From The Vaults With Lost Management Cities

PUMA GV Special x Lost Management Cities is a nostalgic trip to the '80s.

Caryn Ganess by Caryn Ganess
July 8, 2025
PUMA GV Special x Lost Management Cities
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Some sneaker designs are simply too iconic to stay hidden in the vaults, and PUMA seems to agree wholeheartedly. This year, the renowned German sportswear brand is bringing back the Puma GV Special, celebrating this beloved 80’s classic with a refreshing update in collaboration with Lost Management Cities.

More About the GV Special 

PUMA GV Special x Lost Management Cities

Few may recall the original glory of this model from the early 1980s when it was still known as the PUMA California. The sneaker was celebrated for its versatility both indoors and out, as well as its distinctive midsole.

However, in due course, it was renamed “the GV Special” in tribute to the Argentinian Grand Slam winner Guillermo Vilas, famed for his one-handed backhand, aggressive playing style, and remarkable stamina. And much like Vilas himself, these shoes didn’t take long to establish themselves as a staple in tennis footwear.

Now, Puma has teamed up with Lost Management Cities, a contemporary fashion brand from Seoul, to breathe new life into this historic silhouette. 

A Closer Look at the Design 

PUMA GV Special x Lost Management Cities

Lost Management Cities has successfully given the ’80s tennis shoe a fresh remix while still retaining a touch of nostalgia. 

The midfoot and tongue are adorned in “Warm White” canvas, beautifully complementing the beige denim heel tab and toe box. From there, the PUMA Formstrip and heel tabs pop with a striking “Clyde Royal” blue suede, while the Off-white suede on the eyestays completes the textured extravaganza. 

But don’t overlook the special hand-finished detailing here. Raw fabric edges and zig-zag stitching on the upper further contribute to the shoe’s vintage vibe. Moreover, a unique set of cream and blue laces channels a vintage argyle sweater look. 

PUMA GV Special x Lost Management Cities

Additional features not to be missed include the PUMA and LMC co-branding on the tongue and heel, along with a distinct Lost Management Cities tab expertly stitched in that zig-zag style onto the PUMA Formstrip. 

This exquisite upper design is perched on an aged yellow midsole and a gum rubber outsole, further enhancing the retro aesthetic of the shoe. 

Without a doubt, the PUMA GV Special x Lost Management Cities strikes the perfect balance between retro style and modern craftsmanship. So, if you’re a fan of classic sneakers with a unique twist, this collaboration should definitely be on your sneaker radar this season.

Release Details 

PUMA GV Special x Lost Management Cities

The PUMA GV Special x Lost Management Cities is now available for purchase at select retailers such as APB Store, Extra Butter New York, and Social Status. Each pair is priced at $130 USD and available in men’s sizes, so don’t hesitate to cop a pair.

While you’re at it, why not consider grabbing the vibrant KidSuper x LaMelo Ball collaboration on the PUMA MB.03 and the much-anticipated PlayStation x PUMA Collection. Plus, don’t forget to follow us here at Sneaker Fortress for the latest sneaker drops and reviews. 

PUMA GV Special x Lost Management Cities
PUMA GV Special x Lost Management Cities
PUMA GV Special x Lost Management Cities
PUMA GV Special x Lost Management Cities
PUMA GV Special x Lost Management Cities

What are your thoughts on the PUMA GV Special x Lost Management Cities sneaker? Is it a must-have for your collection, or will you pass on this release? Share your opinion in the comments below!

Tags: Puma Sneakers
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About the Author: Caryn Ganess

Caryn Ganess is a Jordan Brand specialist and sneaker culture writer at Sneaker Fortress, covering Air Jordan releases, colourways, and collaborations since 2022. A cum laude Honours graduate in Psychology, she brings an analytical lens to sneaker history and pop culture across Sneaker Fortress and 23 Jumpman Street.

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