Nike and Jordan Brand have a fantastic selection planned for this week (July 27–August 2, 2025). This week’s most talked-about drops include the Nike Air Max DN x LEGO, Undefeated x Air Jordan 4, and Air Jordan 10 OG “Steel Grey.” But there are lots of other fun, bold, and beautiful sneakers set to drop, from multi-layered pairs to shiny silver shoes and, yes, even pony hair-covered kicks. Let’s take a peek at the best Nike and Jordan sneaker releases for this week.
Nike Giannis Freak 7 “Ignition”
Nike is introducing Giannis Antetokounmpo’s seventh signature shoe on July 29. The first colourway to be released comes in a bold orange and black combo with pink reverse Swooshes on the sides. A pair costs $115 USD and will be available on the Nike website and at select retailers.
Nike Total 90 III Surfaces in “Fir” Green
The Swoosh Labels Total 90 III sneaker has already appeared in several familiar colourways this year, but the brand is also introducing a fresh “Fir” green colourway to the lineup. Expect the shoe to drop on July 30 for $135 USD via Nike.com and select retailers.
Air Jordan 1 High OG “Self-Expression”
The Jordan Brand is dropping its unique “Self Expression” Jordan 1 High design for $185 USD on July 31. Although the pair starts out with all-black uppers and a muslin-colored midsole, the black wears away to reveal a multicoloured base underneath (almost like a scratch art project). It doesn’t hurt that the pair arrives in a matching scratched-up box. Find out more about the Air Jordan 1 High OG “Self-Expression”.
Nike Air Max Muse
Nike will release six beautiful colourways of their women’s exclusive Air Max Muse silhouette on July 31. Sneakerheads can expect the “Ashen Slate”, “Desert Sand”, “Metallic Oil Green”, “Metallic Silver”, and “White/Metallic Silver” pairs to sell for $170 USD, while the black and yellow “Bruce Lee” style is set at $180 USD on the Nike site.
Nike Air Max Phoenix
The latest Air Max design from the Swoosh Label, known as the Air Max Phoenix, updates a classic look with sporty features. The new model has already been released in a white and royal blue colourway for adults, but it is also set to appear in black and red this week. A pair will set you back $155 USD from Nike or select retailers.
Nike Air Max Phoenix SE
The new model will also be available in a special edition colourway on July 31. The palette features a black base with Deep Royal Blue highlights throughout. These will be available for $155 USD from Nike and other stores.
Nike Air Superfly
This week, the Nike Air Superfly returns in three lifestyle colourways. Ladies, get ready to grab either a “Black/Metallic Silver,” “Pale Ivory/Metallic Silver,” or “Oil Green” pair for just $105 USD.
Nike Air Superfly Lux “Pony Hair Pack”
If three colourways weren’t enough, Nike has added two luxurious “Pony Hair” Air Superfly designs to its launches this week. The shoes will be available in either black or sail, both with textured hair covering the sides. These pairs will retail for $125 USD in women’s sizes.
Air Jordan 4 GS “Pizza”
Jordan Brand is serving up a stylish Jordan 4 colourway for young sneakerheads on August 1. The shoe is made of Sesame nubuck with matching suede on the toe, as well as black and red details. It also comes in a pizza-themed box, which adds an extra tempting touch. Find out more about the Air Jordan 4 GS “Pizza”.
Nike Air Max Dn x LEGO®
The yellow, studded Air Max Dn design from Nike and LEGO will finally be available on Nike SNKRS on August 1. Unfortunately, these cool kicks will only be available in big kid sizes for $155 USD, so the big kids at heart will have to pass this one up.
Nike G.T. Cut “Black Chrome”
The Swoosh has prepared a black and chrome version of their G.T. Cut silhouette for release on August 1. The pair will retail for $190 USD through Nike and select retailers.
Nike GT Cut 3 Turbo “Coconut Milk”
A combination of Coconut Milk, Amarillo, and Chrome appears on the Nike GT Cut 3 Turbo this week. Pairs will be available for $210 USD on August 1.
Undefeated x Air Jordan 4
Sneakerheads have been waiting for Jordan Brand’s first collab to be re-released, and the time has finally arrived. The Undefeated x Air Jordan 4 will be available on August 2 for $230 USD on the Undefeated website. Find out more about the Undefeated x Air Jordan 4.
Air Jordan 10 OG “Steel Grey”
Another must-have release for August 2 is the Air Jordan 10 OG “Steel Grey”. The pair returns with the toe cap detail front and centre, as well as MJ’s career achievements chronicled on the outsole. Find out more about the Air Jordan 10 OG “Steel Grey”.
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