Nike Confirms 775 U.S. Layoffs As Automation Becomes The Priority
Nike confirms 775 U.S. job cuts as it ramps up automation in its distribution centers.
Nike confirms 775 U.S. job cuts as it ramps up automation in its distribution centers.
The Air Jordan 40 “Infrared” brings that classic black-and-Infrared heat to a modern performance build made for All-Star Weekend.
LaMelo Ball and PUMA tap Fast & Furious for a four-shoe NBA All-Star Weekend drop packed with movie references.
Jalen Brunson has the résumé for a Nike signature sneaker, but the New York Knicks star would rather honor Kobe Bryant by wearing Kobe PEs for the rest of his...
The Notorious B.I.G.’s influence lives on in more than just music. These sneakers pay tribute to Biggie Smalls in the freshest way possible.
Tupac Shakur’s sneaker game was as bold and influential as his music—here are seven iconic kicks that helped define 2Pac’s legendary hip-hop style.
Nike drags the Air Foamposite One into the Upside Down with hidden Vecna details and flipped logos to celebrate Netflix’s Stranger Things.
Fresh off her Golden Globe win, Teyana Taylor reveals the Air Jordan 3 “Concrete Rose,” and the internet is already losing its mind.
Nike and Under Armour have landed on ransomware leak lists, with WorldLeaks threatening to publish allegedly stolen data.
NASCAR’s Tyler Reddick, a key driver for Michael Jordan’s 23XI Racing, just showed off a top-secret snakeskin Air Jordan 4 PE.
Stephen Curry’s sneaker free agency took a left turn at American Airlines Center when the Golden State Warriors star laced up Kyrie Irving’s ANTA KAI3.
Zion Williamson’s Jordan Zion 4 is now the final chapter of his signature line with Jordan Brand, ending a seven-year run that never quite caught fire with hoopers.
Caitlin Clark marked her 24th birthday at Fever practice in unreleased Nike Kobe 6 Protro sneakers.
Ahead of the 2026 F1 season, which kicks off in February, PUMA and McLaren Racing announced a multi-year partnership.
LeBron James turns Laura Ingraham’s infamous Fox News jab into a statement with the Nike LeBron 23 “Shut Up and Dribble”.
Deion Sanders’ latest sneaker tease hints that Shedeur’s “Legendary” Nike moment could arrive long before he returns to the field for the Browns.
Niecy Nash steps into a classic role as Jordan Brand revives a 1991 icon, giving fans the most accurate Air Jordan 6 Infrared yet.
Shaquille O’Neal trims down his most famous Reebok sneaker for today’s game, bringing the Shaqnosis back in a low-cut design.
Caitlin Clark breaks down how her first Nike signature basketball shoe came together.
The “ARES GRAY” SHAI 001 blends on-court performance with a personal story, honoring Shai Gilgeous-Alexander’s son.
Nike’s latest LeBron 23 colorway aimed to honor Dr. Martin Luther King Jr., but the symbolism, timing, and price tag have sneaker fans debating whether the tribute crossed a line.
Level up your rotation with the best DC sneakers, featuring Batman, Superman, Joker and more comic-inspired kicks.
The Air Jordan 11 “Gamma Mocha” is a luxe concept sneaker in deep brown tones that’s turning heads online.
These Star Wars sneakers prove the Force has serious drip.
PUMA teams up with luxury streetwear label Represent to blend premium design with performance edge.
From superhero-inspired Jordans to comic-book collabs that pop harder than a multiverse cameo, these are the best Marvel sneakers every fan and collector needs on their radar.
Derrick Rose’s No. 1 heads to the rafters on Jan. 24, 2026, and adidas is marking the moment with a Chicago-only Adizero Rose 1 “Retirement Ceremony”.
Cowabunga-worthy kicks, unlocked. These are the best TMNT sneakers for real fans.
From OG retros to fresh collabs, Jordan Brand’s 2025–2026 Air Jordan 1 lineup is packed with must-cop heat.
From classic Nike Kobe tributes to rare collabs, these Bruce Lee-themed kicks are a must for martial arts and sneaker fans alike.
With so many rare and unique Nike sneakers out there, it felt impossible to pick favourites, but here are the 25 most unique Nike shoes.
Hiroshi Fujiwara has teased the Fragment x Nike Mind 001, adding more heat to Nike’s sold-out calming footwear experiment.
Here’s every Jordan 3 drop set to keep sneakerheads wide awake through 2025 and 2026.
The Jordan brand intends to release a "Spring Is In The Air" Air Jordan 3 OG in 2026, fittingly named for the spring season.
Black and red return to the Air Jordan 12 in 2026 with a clean, aggressive look inspired by Chicago heritage.
From OG classics to fresh colorways, 2026 is shaping up to be the year of the Air Jordan 4.
Jordan Brand is going bold in Spring 2026 with the Air Jordan 4 “Imperial Purple” — a royal new colourway that's already turning heads online.
Jordan Brand has a special Air Jordan 4 "Sierra Red" design planned for their female audience for spring 2026.
Pink suede, flipped Swooshes, and a long-delayed release finally collide as the Travis Scott x Air Jordan 1 Low “Pink Pack” lands.
The Jumpman Label is adding a special "Flight Club" inspired Air Jordan 4 design to its Spring 2026 sneaker roster.
Denim and hoops collide once more as Levi’s and Jordan Brand officially team up for a highly anticipated 2026 return.
The Adidas Dropset 4 delivers both controlled stability underfoot as well as the explosiveness required for a wide range of movement.
Michael Malekzadeh’s Zadeh Kicks took in millions through sneaker preorders it could never fulfill, leaving customers empty-handed and federal prosecutors stepping in.
January 2026 Jordan releases are kicking the year off loud — here’s every must-know drop.
Discover hidden details, design secrets, and trivia you probably missed about these iconic Air Jordan sneakers.
Nike’s GT Future “Grand Purple” leans into paint splatter, reflective shine, and Foamposite nostalgia.
Angel Reese didn’t just drop a signature Reebok sneaker. She turned the Reebok Angel Reese 1 into a cultural flex.
Nike just dropped its official Top 10 Sneakers of the Year list — and yes, the biggest Air Jordans of 2025 made the cut.
11 Air Jordan 11 colorways that stay fresh season after season—true classics that never go out of style.
The Air Jordan 11 will see a number of noteworthy releases in 2025; to keep fans informed, we've put together a list of each one of them.
© 2025 Sneaker Fortress, a division of Fortress Entertainment. All Rights Reserved.